Video: J. Cole – “In The Morning ft Drake

“I realize the importance of that now, the visual aspect and how much fans want to see that,” Cole explained during his appearance on “RapFix Live” last week.

The Roc Nation artist admitted that in the past, time constraints kept him from shooting videos. Now, however, having just been on tour with Drake overseas, the two parties were together and managed to produce a video for their slow, brooding “In the Morning.”

“I wanted to give a feel for how that tour felt,” Cole said. “And just the magic of that tour. To give people a look into that.”

This entry was posted in Video and tagged , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s